Freedom And A Job: Kim Kardashian Hires Alice Marie Johnson To Model Her New Intimate Wear Line

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Reality star Kim Kardashian and Alice Marie Johnson have been close since Kim made it her mission to free the 64-year-old grandmother from prison after she learned her story. Johnson was sentenced to life plus 25 years in prison without parole for a non-violent drug offense in 1996. In June 2018, with the help of a team of lawyers and Kim K, Johnson was granted clemency.

Now Johnson is using her new found freedom to foray into the modeling industry. Kim is launching a new line of Spanx/shapewear called “SKIMS” and called on Johnson to be one of her models.

In the promo video, Alice tells her story.

“I was serving a 25 year sentence without the possibility of parole. Kim saw a video of me. She heard my story. She said, ‘This is so unfair,’” And by the way, I didn’t even know who Kim Kardashian was! She went to war for me to fight for my freedom. That’s why I call her my ‘war angel,’ because nothing stood between her and my freedom.”

Kim explained her casting choice by saying that her fans and followers are the source of her drive.”

Taking to Twitter, she wrote,  “My fans and followers are a huge inspiration to me – I’m always listening to their feedback and opinions, and am so grateful they shared their ideas for a new brand name. After much thought and consideration, I’m excited to announce the launch of SKIMS Solutionwear™”

Alice is one of 26 women featured in the campaign. It’s been a long road for Alice leading up to this campaign debut.

Back in 2018 when it was revealed that Alice would be able to come home, Kim recalled the magic moment when she got to tell her the good news.

“Telling her for the first time and hearing her screams while crying together is a moment I will never forget,” the entrepreneur tweeted at the time, adding it “will forever be one of my best memories.”